When John Akpan, President of Phi Beta Sigma fraternity, contacted me about marketing his event, Powernomix, I was intrigued. It was an opportunity to reach underserved black business owners in the heart of entrepreneurial inequity. When John Akpan, President of Phi Beta Sigma fraternity, contacted me about marketing his event, Powernomix, I was intrigued. It was an opportunity to reach underserved black business owners in the heart of entrepreneurial inequity. Iowa has consistently ranked amongst the worst for black people, black entrepreneurs included. In a rural area, in a state with less than 2% Americans, we were able to bring out 25 black entrepreneurs, and the local news to the event! Our strategy included Social Media video, online registration, and digitally distributed press releases. SocialWise Media has worked with The University of Iowa in the past, and looks to work with many more universities on diverse outreach strategies. We have a brain trust of diverse speakers on business, technology, and diversity. If you need speakers or marketing for your event, call 1-800-343-4864, or send us a message!
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